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LEADERS@WORK 24th ANNUAL CONFERENCE

October 24-27th 2012

Michael Aaron

e-ternity Business Continuity Consultants

Michael is a co-founder of e-ternity. His formal education includes a Bachelor of Science Degree from the University of Toronto and a Telecommunications Engineering Diploma from Sheridan College. With over fifteen years of intense and progressive professional experience, he has the perfect blend of Business Continuity, Data Storage, and Telecommunications expertise.

Michael’s networking and telecommunications experience began with Bay Networks (which later became Nortel Networks), and then Cosine Communications. As a Systems Engineer, he gained significant experience on a number of high profile projects while increasing performance and efficiencies in customer data centres. At EMC Corporation, Michael was ranked as the top Senior Sales Engineer in North America for the Small to Medium Enterprise (SME) sector. Michael worked very successfully developing business continuity solutions for end customers in this market, which spanned many verticals including manufacturing, retail, small public sector and healthcare. His most recent role was as a Business Continuity Sales Specialist with TELUS, where Michael co-developed the Business Continuity program. His ability to successfully articulate TELUS’ value proposition to customers was one of the reasons this program was one of the fastest growing initiatives in the company.

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